Hermès versus Rothschild: a dispute regarding trademarks and NFT’s
Non fungible tokens (NFT’s) are increasingly popular among artists who trade their art digitally. In this context, the use of well-known brands in NFT’s, as part of digital artworks, is also taking off and raised the question on how trademark law might apply to the tokens. In a recent lawsuit at the federal court of New York over the use of Hermès bags in NFT’s, the New York jury ruled on this topic.
